Investing.com — shares rose 3% Monday, building on Friday’s 9.5% gain after the company’s shelf space comments at the Consumer Analyst Group of New York conference exceeded expectations.
The stock gained following management’s announcement that Alani Nu will receive 102% more shelf space allocation in 2026, while the Celsius brand secured 17% more shelf space for the year. Analysts indicated the shelf space gains were above investor expectations.
TD Cowen analyst Robert Moskow maintained a Buy rating with a $55 price target on the stock. “We view the quantification of Alani Nu distribution gains as a key positive for the stock. The company has built a solid #3 position in the energy drink category and is poised for further market share gains as it executes on its commercial plans with PepsiCo driving distribution gains for both Celsius and Alani Nu,” Moskow wrote.
The analyst noted that the shelf space gains suggest upside to Alani Nu sales estimates for 2025. TD Cowen currently forecasts 31% Alani Nu growth, with its 2026 sales estimate of $3.28 billion above consensus of $3.23 billion.
Celsius management highlighted benefits from its “energy drink captain” status with PepsiCo, which allows the company to focus on brand and portfolio strategy while utilizing PepsiCo’s distribution network. The company noted that 85% of total energy drink category growth in 2025 came from zero sugar products, with Celsius driving 33% of that growth.
TD Cowen applies an 18x EV/EBITDA multiple on its 2027 EBITDA estimate, lower than Monster’s 27x multiple due to Celsius’ track record of operational volatility. The firm’s 2026 EBITDA estimate of $752.5 million exceeds consensus of $741.6 million.
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